SSonadesk
AI Ops Audit
Prepared for: Apex Plumbing & Gas
14 June 2026
Where Apex Plumbing is leaking money — and the plan to plug it
Apex is busy and the work is good — but money is walking out the door through the phone and the follow-up gap. The single biggest leak is unanswered calls: roughly nine a week go to voicemail, and most callers simply ring the next plumber. Plugging the four gaps below conservatively recovers ~$5,400 per month for an investment of $449/mo plus a few one-off builds — and most of it is live within a week.
1. The leak map
Ranked by dollar impact. Estimates are deliberately conservative.
| Gap | Est. cost | Fix | Effort |
|---|---|---|---|
Missed & after-hours calls ~9 of 30 weekly calls go unanswered; 85% leave no voicemail. | $3,600 / mo | Sonadesk Front Desk | Live in 1 day |
Quotes never followed up ~12 quotes/mo sent, little chasing. Follow-up lifts conversion 15–30%. | $1,800 / mo | Automated quote follow-up | 1 week |
No review engine 18 Google reviews, no system to ask. Reviews drive inbound + ranking. | Slower inbound | Auto review requests | 3 days |
Manual scheduling & reminders ~6 hrs/week on admin; occasional no-shows and forgotten jobs. | 6 hrs/wk + no-shows | Booking + reminder automation | 1 week |
2. Prioritised roadmap
Phase 1 — this month
- ›Sonadesk Front Desk live (stop losing calls today)
- ›Review engine switched on
Phase 2 — next month
- ›Automated quote follow-up sequence
- ›Job booking + SMS reminders
Phase 3 — later
- ›Reporting dashboard (leads, jobs won, response time)
- ›Deeper CRM / accounting integration
3. Fixed-price quotes
Sonadesk Front Desk
Answers every call, books jobs, texts you the lead. Live in a day.
$449 / mo
Automated quote follow-up
Then included in your monthly plan.
$1,500 one-off
Review engine
Auto-asks happy customers; routes unhappy ones to you first.
$900 one-off
AI Ops Audit fee
Credited back against your first build when you go ahead.
−$990 credit
The bottom line
Conservatively, plugging these leaks recovers ~$5,400/month. Your ongoing cost is $449/month plus $2,400 in one-off builds (with $990 credited back). Even if we ignore everything except missed calls, that's an 8× return — and it starts the day the Front Desk goes live.